United Way of Boston

Virtual Fundraising Events

United Way is a non-profit organization, but the speakers and attendees at their three, fall fundraising breakfasts represent the top corporations in the Boston area and draw over 2,000 people. Image Media transformed their physical programs to an online fundraising platform using a virtual studio and crew. We created and designed the program, onboarded speakers, developed graphics and video, choreographed video segments and animation, blended live and pre-recorded elements, and called the show. A fireside chat, for example, required us to "call" the camera shots and screen compositions in real time to make the most of a dynamic and open format conversation. Whether it’s virtual, or virtual-to-live hybrid, we connect people and transform cultures with great storytelling, tailored engagement, studio broadcast capabilities and compelling media.